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UX Design · Mumbai & Worldwide

UX design, built into every site
we design — not sold as a separate research practice.

Good UX starts with layout, hierarchy and a clear path to the action you want a visitor to take. We design the interface as part of building your site — planning structure, flow and usability together, rather than running a separate, standalone research phase with formal deliverables we don’t actually produce.

Layout & hierarchyUser flowMobile-first UXUsability review
Designer planning layout, user flow and usability as part of one interface design pass

Prateeksha designs interfaces in Mumbai as part of building your website or web application — layout, flow and interaction design, informed by common usability practice and reviewed with you directly. This is not a standalone formal UX research practice: we do not offer named design-tool deliverables (Figma, Adobe XD, Sketch), moderated usability testing, A/B testing, or industry-specific UX specialism as separate services. Interface design is delivered alongside the build itself, by the same team that implements the site.

Where interface design goes wrong

Most confusing interfaces weren't designed badly — they were designed separately from the build.

  1. 01

    Design handed off, then reinterpreted

    Layouts created in one tool, then rebuilt from scratch by developers who make their own judgment calls.

  2. 02

    Flow decided page by page

    Each screen designed in isolation, with no one checking how the whole journey actually connects.

  3. 03

    Feedback arrives after launch

    The first real user feedback comes once the site is live, when changes are expensive.

  4. 04

    Interaction details left as an afterthought

    Hover states, error messages and empty states never designed, just improvised during development.

  5. 05

    No one reviewing against real content

    Layouts that look fine with placeholder text, then break once real content is dropped in.

What building design in changes

Layout, flow and build developed together, not handed off between teams.

Because the same team designs and builds the interface, layout and flow decisions get checked against real content and real interaction as the site is built — not reinterpreted from a static file. Need the fuller website build this design work sits inside? See our web development service.

  • Layout and flow designed against real content, not placeholder text
  • Interaction details (states, errors, empty screens) designed, not improvised
  • Design and build developed by the same team, not handed off between them
  • Reviewed with you at each stage, not just once at the end
  • No separate design file to fall out of sync with the real build

What's included

Every stage interface design actually needs, in order.

Scoped to the pages and flows your project has — not a fixed research programme.

01

Layout & flow planning

How pages connect and what a visitor sees at each step, planned before detailed screens are built.

Flow

02

Wireframing

Simple structural layouts used to agree on content and hierarchy before visual detail is added.

Wireframes

03

Interface design

Visual layout, typography and spacing designed and implemented directly, alongside the build.

Interface

04

Interaction detail

Hover states, form feedback, error and empty states designed rather than improvised.

Interaction

05

Review with you

Working screens reviewed with you as they are built, not a single sign-off at the end.

Review

06

Redesign of weak areas

Specific pages or flows on an existing site redesigned where they are genuinely confusing or slow.

Redesign

07

Design-to-build handoff

Design implemented directly into working React/Next.js code by the same team, not a separate handoff.

Handoff

See web development
08

Ongoing iteration

Interface adjustments as content or requirements change after launch. See our maintenance service.

Care plans

Explore maintenance

How delivery runs

Plan, wireframe, design, build, review — in that order.

The same sequence for a focused redesign or a new site's interface from scratch.

  1. Plan

    Pages, flow and content understood before any layout decision is made.

  2. Wireframe

    Simple structural layouts used to agree on hierarchy before visual detail.

  3. Design

    Visual layout and interaction detail designed alongside the real build, not in a separate file.

  4. Build

    The interface implemented directly into working code by the same team that designed it.

  5. Review

    Working screens reviewed with you as they are built, with adjustments made along the way.

What changes

A separate design handoff vs. design built into the site.

Both aim for a usable interface. The difference is whether design and build stay connected.

What changes
A separate design handoff
Design built into the site
Who designs
A separate design team, disconnected from the build
The same team that builds the site
Source of truth
A static design file that can fall out of sync
The working site itself
Feedback timing
Once, at design sign-off, before the build starts
Throughout the build, against real content
Interaction detail
Improvised by developers during the build
Designed directly as part of implementation
Real content
Layouts checked against placeholder text
Checked against your actual content as it is added

Suited to

Built for projects where design and build genuinely need to stay connected.

Not every project needs a separate research track — we're honest about what this service actually is.

01

New site or app interfaces

Layout, flow and interaction designed as the build happens, not handed off from a separate file.

New build

02

Confusing existing flows

Specific pages or journeys on an existing site that are genuinely hard to use, redesigned directly.

Redesign

03

Sites needing a fuller build

If your project also needs the underlying website or application built, not just the interface.

Full build

See web development

Choose your starting point

Three ways to start, depending on where your project is today.

A review, a scoped redesign, or a design-in-build project — each is a legitimate, honestly-scoped starting point.

Diagnose

Interface review

A review of an existing site or app, identifying specifically where layout or flow is genuinely confusing.

  • Layout and flow review
  • Specific problem areas identified
  • A written recommendation, not a formal audit report
  • A plan you can act on either way
Request a review

Recommended

Design built into your project

Interface design delivered as part of a new website or web application build.

  • Layout, flow and interaction design
  • Design implemented directly into working code
  • Reviewed with you throughout the build
  • No separate design file to fall out of sync
Scope a build

Ongoing

Iteration & support

Interface adjustments and improvements after launch, as content and needs change.

  • Redesign of specific weak areas
  • Interface updates as content evolves
  • Incremental improvements over time
  • See our website maintenance service
See care plans

What ships with every interface design engagement

Wireframes

Simple structural layouts used to agree on content and hierarchy before visual detail is added.

A working interface

The interface as real, implemented code — not just a static design file.

Interaction states

Hover, error and empty states designed as part of the interface, not improvised later.

Ongoing review

Working screens reviewed with you as they are built, not a single sign-off at the end.

An honest scope statement

A clear note on what this engagement does not include, so expectations match reality.

Handover & support options

Working code and notes handed over, with a maintenance plan available if you want it.

Aeroboom
ARC
Chinadaila
Logo FNS
HB Roofer
Heranba
Instagram
Logo 1
Operando
Sea Star Logo
Womenzza
Aeroboom
ARC
Chinadaila
Logo FNS
HB Roofer
Heranba
Instagram
Logo 1
Operando
Sea Star Logo
Womenzza

Ready to talk through your interface?

Tell us which pages or flows feel off — we'll design them with the build, not around it.

Share your current site or new project plans. You'll get an honest recommendation on scope before any commitment — no invented research deliverable, no rate card we can't back.

FAQs

UX & interface design — frequently asked questions.

Straight answers on what this service is, what it isn't, and what it does and doesn't include.

Not sure if you need interface design or a fuller build? Tell us your project and we'll advise honestly.

No, and we won't imply otherwise. We design layout, flow and interaction as part of building your website or application — we don't offer a separate, standalone research engagement with its own formal deliverable (a research report, persona documents, recorded usability sessions). If that's specifically what you need, we'll tell you honestly rather than stretch our scope to cover it.

We haven't published a specific design-tool deliverable, so we won't claim one here. Interface and layout design happens as part of the build itself, informed by common usability practice — not handed over as a separate design-file deliverable in a named tool.

No. We haven't published evidence of a moderated usability-testing or A/B-testing service, so we're not claiming either here. Design decisions are informed by established, general usability practice and reviewed with you directly, not validated through a formal, named testing programme.

We haven't published a track record of UX-specific delivery in these particular sectors, so we won't claim that specialism here. If your project has industry-specific interface requirements, tell us and we'll be honest about whether our scope fits.

It happens alongside the build — layout and flow decisions made as pages are structured, and interaction details refined as the interface is implemented. This means the design and the working site develop together, rather than a separate design phase handed off afterward.

Yes. We review the current layout and flow, identify what's genuinely confusing or slow, and redesign those specific areas as part of a redesign or update — not a formal audit report with a named methodology.

It depends on how much of the interface needs design work versus what already exists. Since this is delivered alongside a build rather than as a standalone engagement, share your project and we will give you a clear, scoped estimate rather than a fixed rate card.

We build the interface directly into working React/Next.js code as part of our own delivery, since that's the real, evidenced capability this agency has. We haven't published a separate design-file-handoff service for external teams; tell us your situation and we'll be upfront about whether that fits.

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